The Seven Biggest Changes To Southwest Airlines Flights You Need To Know Before Booking In 2026
The landscape of flying with Southwest Airlines is undergoing a revolutionary transformation, making the experience you knew just last year a thing of the past. As of December 2025, the Dallas-based carrier has rolled out a series of unprecedented policy and operational changes that fundamentally alter the customer experience, from how you board the plane to what you pay for your luggage. This is not just a minor update; it's a complete pivot in strategy, driven by a commitment to modernize the fleet and operations following high-profile disruptions and market demands. Travelers planning to book a flight for late 2025 or any time in 2026 must be aware of these seven major shifts to avoid surprises at the airport.
The core of the Southwest brand—the famous "Bags Fly Free" and open seating policies—are evolving, signaling a new era for the airline. From new international destinations like St. Maarten to a significant investment in technology and cabin comfort, the goal is to enhance operational reliability and compete more directly with legacy carriers. Here is the definitive guide to the seven biggest changes impacting your next Southwest flight.
The Seven Major Policy and Operational Shifts for 2025-2026
The following changes represent the most significant updates to the Southwest Airlines business model and customer offering, all confirmed and rolling out throughout late 2025 and into 2026.
1. The End of "Bags Fly Free" for Most Fares (Effective May 28, 2025)
Perhaps the most shocking change for loyal customers is the restructuring of the baggage policy. For decades, Southwest stood alone in offering two free checked bags to every passenger, regardless of fare class. That policy has now been significantly curtailed.
- New Policy: Checked baggage fees will now apply to reservations booked and ticketed on or after May 28, 2025, for the Basic, Wanna Get Away Plus®, and Anytime fares.
- Exemptions: The complimentary checked luggage benefit will be retained only for customers purchasing Business Select® fares.
- Allowance: The standard baggage allowance remains at 50 pounds (23 kg) per checked bag, with one carry-on bag and one personal item permitted.
This move is a direct response to increasing operational costs and a push to align revenue streams with industry standards, fundamentally changing the value proposition for budget-conscious travelers who rely on the two free bags.
2. The Introduction of Assigned Seating (Rolling Out Late 2025)
Southwest is finally moving away from its signature open-seating policy. The carrier has confirmed it will transition to an assigned seating model, a monumental shift that will eliminate the scramble for the best seat during the boarding process.
- Timeline: The new assigned seating model is scheduled to roll out in late 2025, specifically for travel dates extending into 2026.
- New Fare Options: To support this change, new fare options will be introduced, including Standard, Preferred, and Extra Legroom seating choices, allowing passengers to pre-select their seats for a fee, similar to other major airlines.
- Boarding Process: The traditional A, B, C boarding groups will eventually be phased out in favor of a standard seat assignment printed on the boarding pass.
3. Major Cabin and Technology Upgrades (The New Customer Experience)
A significant investment is being made in the physical aircraft experience. Southwest is upgrading its fleet with a focus on passenger comfort and connectivity, a part of its broader "Customer Experience enhancements."
- New Seats: The cabins are being refitted with new, modern seats manufactured by RECARO. These seats are designed to offer extra legroom and improved comfort.
- Larger Bins: The retrofits also include the installation of larger overhead bins, a crucial update to accommodate more carry-on luggage, especially as the checked baggage policy changes.
- Better Wi-Fi: The airline is committed to providing significantly better in-flight Wi-Fi connectivity, addressing a long-standing customer complaint.
4. Launch of Overnight Redeye Flights and New International Routes
Southwest is expanding its operational hours and network reach by introducing redeye flights for the first time. This move allows the airline to utilize its aircraft more efficiently and offer more convenient coast-to-coast options for business travelers.
- Redeye Expansion: The carrier has unveiled 13 more redeye routes for 2025, instituting 24-hour operation capabilities.
- New Destinations: Southwest is actively extending its reach with new international service. Key new routes include nonstop service between Sacramento and Puerto Vallarta (Mexico), and new flights to St. Maarten (SXM).
- Domestic Growth: Domestic expansion includes new nonstop service from Dallas (Love Field) (DAL) to St. Thomas (STT) and a route connecting Wichita (ICT) and Knoxville (TYS).
5. New Partnership with German Carrier Condor
In a strategic move to boost international connectivity, Southwest Airlines announced a new partnership with Condor, a German airline, in December 2025. This agreement is a significant step, allowing Southwest customers to potentially book connecting itineraries to Condor’s extensive European network, moving the carrier further away from its pure point-to-point model. This partnership is expected to open up new booking opportunities for European travel that were previously unavailable through Southwest.
6. Changes to Rapid Rewards Earning Ratios
The value of the Rapid Rewards program is also undergoing adjustments, particularly for premium fares. Beginning in March 2025, Southwest implemented a two-phase change to its loyalty program.
- Business Select®: The Rapid Rewards earn ratio on Business Select® fares was increased, rewarding the airline's most frequent and highest-spending customers.
- Lower Tiers: Conversely, the earn ratio for other fare classes was lowered, meaning some travelers will need to fly more frequently to earn the same amount of points as they did previously.
7. Significant Operational and Performance Improvements
Following a challenging period of operational disruptions, Southwest has made massive investments in its technology and crew operations, leading to demonstrable improvements. The Department of Transportation (DOT) and the US government have acknowledged these efforts by waiving part of a previous fine, citing the airline’s "significantly improving on-time performance" and network operations. This focus on operational resiliency means travelers can expect a more reliable flight schedule and fewer unexpected delays, particularly during peak travel periods.
What This Means for the Southwest Traveler
The changes at Southwest Airlines are a clear signal of the company’s push to modernize and increase its revenue per flight. While the loss of free checked bags and open seating may be disappointing for longtime fans, the trade-off is a more modern, comfortable, and reliable flying experience.
Travelers must now treat Southwest bookings with the same scrutiny they apply to other major carriers. When comparing prices, you must factor in the new baggage fees for Basic and Wanna Get Away fares. For those who value a specific seat, the new assigned seating options, including Preferred and Extra Legroom, will be a welcome, albeit paid, addition. The new focus on operational excellence, coupled with new international destinations, positions Southwest as a more formidable competitor in the broader domestic and near-international market.
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