DJ Mustard Net Worth 2025: How The 'Not Like Us' Producer Amassed A $14 Million Fortune
The financial landscape of hip-hop’s most influential beatmakers is constantly shifting, and as of late 2025, the spotlight is firmly on Dijon Isaiah McFarlane, better known as DJ Mustard (or simply Mustard). Following a massive year fueled by one of the biggest singles in recent memory, his net worth has become a hot topic, with the latest estimates placing his fortune at approximately $14 million. This valuation is a testament to his longevity, his signature "ratchet" sound, and his strategic evolution from a club DJ to a Grammy-winning executive and business investor.
Mustard's wealth is not solely derived from his production royalties; it is built upon a diversified portfolio that includes his own successful record label, 10 Summers Records, significant publishing deals, and shrewd investments in the tech and restaurant sectors. The true measure of his financial success lies in his ability to consistently deliver chart-topping hits for over a decade, cementing his status as a foundational pillar of modern West Coast hip-hop and a true music mogul.
DJ Mustard (Mustard) Biography and Profile
Dijon Isaiah McFarlane, professionally known as Mustard, has established one of the most recognizable and financially lucrative sounds in contemporary music. His career trajectory is a masterclass in turning a distinct regional sound into a global phenomenon.
- Full Name: Dijon Isaiah McFarlane
- Also Known As: Mustard (formerly DJ Mustard)
- Date of Birth: June 5, 1990
- Age (as of December 2025): 35 years old
- Hometown: Los Angeles, California, U.S.
- Occupation: Record Producer, DJ, Record Executive, Songwriter
- Genre: Hip hop, R&B, Pop, Ratchet Music
- Signature Tag: "Mustard on the beat, ho" (voiced by YG)
- Record Label: 10 Summers Records (Founder and CEO)
- Key Collaborators (Entities): Kendrick Lamar, YG, Ty Dolla $ign, Ella Mai, Rihanna, Chris Brown, Jeremih, 2 Chainz.
- Grammy Awards: 1 (Best R&B Song for "Boo'd Up" in 2019)
The $14 Million Net Worth: Deconstructing Mustard’s Financial Portfolio
While various media outlets cite figures ranging from $12 million to a high of $40 million (the latter figure reportedly stemming from a January 2023 legal filing during his divorce proceedings), the most consistently updated and accepted estimate for DJ Mustard’s net worth in 2025 is $14 million.
This valuation is primarily supported by three core income streams: music production royalties, his record label, and diversified business ventures. His ability to command high fees for his signature sound—often described as a sparse, bass-heavy, and infectious style of "ratchet" music—is the engine of his wealth.
1. Production Royalties and Publishing
Mustard’s primary source of income comes from his extensive catalog of hit songs. As a producer, he earns a fee upfront for a track and, more importantly, a percentage of the publishing royalties every time the song is streamed, sold, or played on the radio. This passive income stream is exponentially lucrative due to his massive number of hits.
- The "Not Like Us" Effect: His production on Kendrick Lamar’s 2024 single, "Not Like Us," was a career-defining moment. The track became a cultural phenomenon, peaking at number one on the Billboard Hot 100, and generating a massive, ongoing royalty stream that significantly boosted his 2024-2025 earnings.
- Grammy-Winning Hits: His work with Ella Mai on "Boo'd Up" (which won a Grammy for Best R&B Song) and "Trip" continues to generate substantial publishing income.
- Massive Catalog: The sheer volume of multi-platinum singles he has produced for artists like Tyga ("Rack City"), Chris Brown ("Show Me"), Ty Dolla $ign ("Paranoid"), and Big Sean ("I Don't Fuck with You") ensures a consistent, multi-million-dollar annual royalty payout.
2. The Power of 10 Summers Records
In 2014, DJ Mustard founded his own label, 10 Summers Records, in partnership with Roc Nation and Republic Records. This move transformed him from a hired producer into a music executive, creating an entirely new, high-value income stream.
- Artist Development: The label has been instrumental in the success of artists like Ella Mai, who achieved global stardom under the 10 Summers banner. By discovering and developing talent, Mustard gains a share of the artists' future earnings, publishing, and master recordings.
- Anniversary Milestone: 2024 marked the 10th anniversary of the label, a significant milestone that often coincides with renegotiated deals, catalog valuations, and increased leverage in the music industry.
- Executive Role: His role as CEO and founder allows him to diversify his income beyond his own creative output, proving he has a keen eye for business and talent.
3. Strategic Business Ventures and Investments
Like many modern moguls, Mustard has strategically invested his music earnings into non-music ventures, further solidifying his financial foundation and topical authority in the business world.
- Tech Investment: He has invested in EngineEars, a music tech company focused on the audio engineering space. This shows a forward-thinking approach to investing in the infrastructure of the industry he knows best.
- Restaurant Equity: In 2020, Mustard and his long-time collaborator YG announced they had taken an equity stake in the popular Los Angeles-based Fishbone Seafood restaurant chain. This investment taps into the stable and high-growth food and beverage sector.
- DJing and Endorsements: While production is his focus, he continues to command high fees for DJ sets at major festivals, clubs, and private events globally, and secures lucrative brand endorsement deals.
The Evolution of Mustard: From DJ Mustard to Mustard
Mustard's career is a study in consistent evolution. He officially dropped the "DJ" from his name to reflect his broader role as a producer, executive, and artist, signaling a shift in his identity from a club DJ to a full-fledged music executive.
His distinctive sound, characterized by the 808 bass, snapping drums, and simple, catchy melodies, defined the sound of West Coast hip-hop in the 2010s. This sound, which he pioneered, gave rise to the careers of numerous artists and earned him prestigious accolades, including the 2020 Producer of the Year award from Variety's Hitmakers.
The success of the Kendrick Lamar collaboration in 2024 proved that Mustard's sound is not only relevant but can still dominate the cultural conversation. His longevity in an industry known for its fleeting trends is a key component of his enduring financial success and ability to maintain a high net worth.
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- Birthdate : 1991-04-22
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